DUBAI CREATIVE DIRECTOR & COPYWRITER

Dancer's feet wearing ballet slippers, balanced on toes in the en pointe position
 
 

dance, words, dance

You’re looking for a wordsmith, a lingo-wizard, an idea machine, who can take your copy out of clogs and slide it into ballet slippers, then make it dance.

You might be an agency searching for experienced talent to help tackle a big pitch, bridge the creative gap while you find a new hire, or cover for the inevitable migration of expats over the holidays.

Or maybe you’re a business looking to boost your visibility and sales with expertly written copy that stands out, converts leads and takes your brand to the next level.

Either way, you’re in the right place.

 
 
 
Dubai Creative Director & Copywriter Paul Bond, seated in a dark blue suit

i’LL HELP YOUR BUSINESS, I GIVe YOU my words

A Creative Director & Copywriter with a degree in Psychology and over a decade of experience at agencies in London and Dubai, I’ve worked on a wide range of global brands.

My words and ideas have been used in the UK, Europe, Middle East, Canada and the US; online, in cinemas and magazines, on TV and billboards, across social media and websites, even 30,000 feet in the air.

I do everything from campaign concepts and film scripts to web copy and social captions, and I’ve won a few awards along the way.

If that sounds like what you’re looking for, drop me a message and let’s create something awesome together.

 
 
 

binge thinker

I’ve written a lot of different stuff.

Big, award-winning ad campaigns. Tone of Voice guidelines for a global airline. A musical car catalog. A prospectus that sold an ad agency. Blog articles that quadrupled web traffic…

Whatever your brief, I’m confident I can come up with ideas and copy to answer it.

Hit the images below to check out a few examples of my work.

 
 
 

THE ONLY COPY I CAN’T WRITE

Well, you wouldn’t be very impressed if I reviewed myself, would you?

  • “Paul is a genuine person and a genuine creative. He’s full of ideas, proactive and epitomizes a leader in the creative team.

    He’s always supportive and willing to go over and above to help any team member, His positive energy drives the team and he presents professionally when dealing with clients. It was an absolute privilege working with Paul and any business would be so lucky to have him as part of their team. He will not disappoint.”

    Stuart Randall

    Business Director, Publicis Groupe

  • “I worked with Paul for over four years and he was constantly proactive, thinking wide and thinking ahead. Always trying new ideas and experimenting, keeping things fresh and fun.

    But Paul is not only talented and creative, he's also a genuinely nice guy. And this is what makes him exceptional. He's the kind of person who positively affects not just the projects he works on, but the entire workplace.

    It was a pleasure and I hope we work together in the future.”

    Mihailo Rsumovic

    Creative Technologist, Commonwealth McCann

  • “I’ve hired Paul twice - to help develop my personal brand, and to edit a book I was illustrating.

    Paul is very creative in his cognitive approach, often thinking outside the box. I always felt at ease with Paul, as he shows fabulous interpersonal skills and a kind manner.

    I would definitely work with him again in the future.”

    Heather Horsley

    Owner, Heather Horsley Illustration

If you made it all the way down here, that proves I can write captivating copy. Want me to do it for you?